Showreel

Rex Russell

Award Winning Director
Content Lead
Video Specialist

With 9 years of experience creating videos that captivate and connect with audiences, I’ve worked across commercials, branded content, and music videos, all crafted with a focus on storytelling and visual impact.

I specialise in leading end-to-end video production—from initial concepts and storyboarding to filming, editing, and delivery. Along the way, I’ve worked with high-profile clients like David Gray and Marks & Spencer, delivering premium results even on tight budgets.

Whether it’s simplifying complex IT topics into engaging narratives or producing scroll-stopping visuals for social media, my approach is rooted in clarity, creativity, and collaboration. I believe the best content leaves a lasting impression—and a good first one, too.

If this sounds interesting, take a look at the work below. It speaks for itself (and uses fewer adjectives).

Press & Testimonials

“Rex has become a key member of my team and someone who can be relied upon to get the character and style of a piece just right. This reflects his ability to listen, adapt and dial in quickly to what really matters. An important skill in a world of budgets and deadlines."
David Gray, multi-platinum selling singer

“This film deserves praise and exposure"
Tim Robey, film critic for The Telegraph

“It's a brilliant piece of content"
Charlotte Murray, Head of Brand, Bloom & Wild

A full selection of press and testimonials can be found here

M&S

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Vivienne Westwood

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Ben Sherman

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Pink City Prints

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David Gray

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Ministry of Sound

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Action For Children

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AON

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Weber Shandwick

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Channel 4

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M&S ~ Vivienne Westwood ~ Ben Sherman ~ Pink City Prints ~ David Gray ~ Ministry of Sound ~ Action For Children ~ AON ~ Weber Shandwick ~ Channel 4 ~

Case Studies

AI Videos

Where Commercial Meets Experimental

The challenge: prove generative AI can solve real creative briefs. Built workflows that delivered record engagement, generated qualified leads, and brought impossible ideas to life—from Matrix-inspired B2B content to surreal puppet commercials.

Role: Content Lead & AI Video Specialist

Creator across commercial projects and personal R&D

See how

Klyk 

An IT explainer, just not a boring one

The brief was a website explainer for our IT services. The constraint: don't make it boring.

Role: Content Lead

Writer, Director, Producer & Editor for two flagship brand films

See how

Klyk 

Customer Stories

Most B2B customer stories blur into the same corporate world. Overlit, stilted interviews, clunky b-roll. The work below stays inside Klyk's brand world, but each film is led by its location and the people in it. Naturalistic, polished, closer to brand film than corporate comms.

Role: Content Creator, Content Planner, Content Strategist, Videographer, Editor, VFX & Colourist.

See how

Klyk 

Premium Social Content in the Sustainable Tech Space

The challenge: create engaging social content that positions refurbished technology as Better Than New, while working to tight deadlines and brand guidelines.

Role: Content Creator, Content Planner, Content Strategist, Videographer, Editor, VFX & Colourist.

See how

Klyk 

Website Service Films: Beyond the Standard Format

The challenge: create a series of engaging service explanation films that communicate Klyk's technical expertise while emphasising their human approach to IT.

Role: Content Creator
Writer, Director, Videograper, Editor for 6 brand films

See how

David Gray 

From Social to Music Video Director

The challenge: capture a musician's complex personality in short-form content while elevating the creative approach for his music videos.

Role: Content Creator → Director
Writer, Director & Editor for 6 music videos and organic content campaigns

See how

Pink City Prints

From Traditional Craft to Social Success

The challenge: capture both intricate artisan details and vibrant brand personality in vertical fashion films.

Role: Content Lead → Director Writer, Director & Editor for 6 brand films and seasonal collection launches

See how

Megalomania

From Independent Vision to Festival Success

The challenge: create a technically ambitious dystopian world through extensive post-production, while orchestrating complex choreographed sequences across 11 locations.

Role: Producer, Writer, Director & Editor for award-winning short film

See how

Hans Off Music Video

Underground Drag King Meets London Streets

The challenge: Transform a breakout drag king character into a music video that captured both raw punk energy and comedic timing.

Role: Director, Producer, Editor

See how

TOOLKIT

    • Canon C200

    • Sony ZVE1, FS7, FX6, FX9

    • Blackmagic PCC4K + 6K

    • Panasonic GH4 & 5

    • Super8 

    • DaVinci Resolve Studio

    • Adobe Premiere Pro

    • CapCut

    • Adobe After Effects

    • DaVinci Fusion

    • DaVinci Resolve Studio

    • Adobe Premiere Pro

    • Adobe InDesign

    • Adobe Photoshop

    • Adobe Illustrator

    • LLM’s

    • Midjourney

    • Veo 3

    • Kling

    • Weavy

    • ElevenLabs

    • Notion

    • Monday.com

GET IN TOUCH.